Eyes On The Prize_Oscar.jpg

Triple Frontier

Experiential, Social

Art Direction, Design, & Social Strategy

Stealing $75 million is no simple task. So we tested the fans of Triple Frontier before letting them in on the action.

Community Management

We questioned their loyalty…

Social Content

demanded their attention…

Toronto Auto Show

measured their strength…

Key Art Reveal

and tempted their greed.

Conclusion

The fans ultimately passed our test and joined us to make Triple Frontier the third most watched film in Netflix history.